Vienna – Can we trust our food? How do we treat people, animals, and the environment in food production? These forward-looking questions were addressed by Werner Lampert, organic pioneer and initiator of the Hofer organic brand "Zurück zum Ursprung" (Back to the Roots), and Carl Jakob Wolmar von Uexküll, political and economic scientist, philosopher, and founder of the World Future Council, at the 2nd HOFER Journalists' Forum on April 25, 2013. With their organic brand Zurück zum Ursprung, Werner Lampert and Hofer KG are calling for a fundamental rethink and the need for change towards sustainability.